Job Description – Marketing and Communications Manager
Role type: Permanent, full time. Flexible working offered.
Location: Home working. Meetings and events in London and around the UK as required.
Salary: £40,000 to £45,000 plus benefits, including pension, life insurance cover, employee well-being programme and family friendly policies.
Closing Date: Monday, 22nd August 2022 at 9am
About Social Tech Trust
The cost-of-living crisis, global economic downturn and continuing pandemic are contributing to an uncertain environment where it is more important than ever that we find solutions to the challenges people face. Tech is not a panacea, but it is part of almost every solution. We are working to ensure that early-stage companies are able to do good with technology.
Social Tech Trust is at an exciting stage. Our vision is a world where social transformation is the driving force behind tech. We’ve already invested more than £30m in 300 socially motivated initiatives over the last decade. We’re now ready to scale our impact by creating a new investment fund for early-stage social tech ventures. Our fund is based on a flexible VC model that combines elements of revenue-based investment and venture capital to enable social tech ventures to build their sustainability and increase their impact.
Our commitment to equality, diversity and inclusion: Having worked with many organisations that champion equality, diversity and inclusion from a range of backgrounds and perspectives, we’re committed to the same principles in our own employment practices. We actively welcome applications from all suitably qualified persons regardless of their race, gender, disability, religion/belief, socio economic background, sexual orientation or age.
Our approach to recruitment: We know that well qualified people often screen themselves out as they can’t tick all the boxes of the job description, or their imposter syndrome kicks in. No-one can do everything perfectly, so we are looking to build a team with complementary skills and the right attitude and values. So, if you are wavering, we encourage you to apply.
About this role
This is an exciting opportunity to lead and deliver our communications and marketing strategy across the Trust. Reporting to the Operations Director, they will be responsible for a wide variety of marketing and communications activities ranging from designing materials to reach out to investors to writing content for the website and social media. The successful candidate will be able to hold the communications and marketing functions ensuring they can spin multiple plates while maintaining high-quality outputs and attention to detail. They will be responsible for building our brand profile and they will work closely with our investment team to develop compelling marketing materials. They will be the Trust’s brand ambassador, ensuring the Trust’s vision is clearly articulated and engaging to our key stakeholders.
This role is suited to someone who balances strategic insight with the ability to roll their sleeves up and get things done. We’re seeking someone who is entrepreneurial and inquisitive, proactively spotting trends and developing our brand so that it fully reflects our vision and the work we do. The post holder will have excellent writing skills and attention to detail ensuring that our content is accurate, engaging and accessible. They will be able to bring their experience to the role, to work creatively and flexibly within a lean team.
> Develop and deliver a communications and marketing strategy to engage our key audiences including potential investors (with a focus on family offices, trusts and foundations and corporates)
> Build our brand profile to strengthen and communicate our position as a leading investor in social tech
> Build awareness of the opportunity to deliver and scale social impact through investing in social tech ventures, such as those in our portfolio
> Work with the investment team to develop a powerful narrative to communicate our investment strategy and prepare written and visual marketing materials
> Develop case studies of our investments to reflect our track record
> Raise awareness of the Trust and advocate for its vision through engaging with key stakeholders and targeted networks, including writing blogs, quarterly email newsletters, spotting PR opportunities and promoting the Trust’s work at events
> Create low-intensity ways to use storytelling to support our narrative, including creating and promoting regular blogs and events to engage potential investors and other key stakeholders
> Manage the Trust’s web presence and web-based applications
> Manage our social media presence through Twitter and LinkedIn, building meaningful audience engagement.
> Measure and report on engagement to help us understand our reach
> Be the Trust’s brand ambassador, ensuring the Trust’s vision is clearly articulated through all communications channels, including partnership communications.
> Equip team members with the skills, processes and training required to make a positive contribution to the Trust’s communications activities
> Use social media channels as a listening tool to share insights with the team around our impact areas, engaging where appropriate
> Deliver the Trust’s annual impact report and manage the sharing of impact and performance data
> Prepare briefings and presentations to communicate insights from our work
> Work with our investment team to draft monitoring and performance reports for the management team and investors
> Work with our Operations Director to ensure that compliance requirements are met
> Other duties as required
Skills, experience and behaviours required:
> Motivated by creating social impact
> A shared belief in Social Tech Trust’s vision of a world where social transformation is the driving force behind tech
> At least five years’ experience in marketing and communications
> Demonstrable experience of leading on a breadth of marketing and communications activities, including PR, digital marketing, brand and communications strategy
> Excellent attention to detail with a drive for excellence
> Excellent written and verbal communication skills, with confident presentation skills
> Great content editor – able to turn complex copy into no-nonsense plain English
> Experience of using tools including WordPress, MailChimp, Twitter and Linkedin, Google Analytics, Bitly and Canva
> Highly organised, with excellent project management skills and the ability to ruthlessly prioritise
> Excellent interpersonal skills including team working and a proven demonstration of energy, resilience, and commitment
> Ability to establish personal credibility and inspire confidence both internally and externally
> Proven ability to work collaboratively as part of a small team
> Action-oriented work ethic and entrepreneurial spirit
> Positive and solution focused attitude
> Proven ability to deliver high standards while working at pace
> A passion for using technology for positive change
> Interest in alternative forms of investment
> Background in investment, entrepreneurship, tech or the social sector
> Understanding of social/impact investment
> Experience in marketing new products/services